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THE GOLD STANDARD OF MAILING LISTS RENTED BY THE SUCCESSFUL:
A) Direct Mail Marketers
B) Multiple-Level Marketers (MLM)
C) Business Opportunity Seekers
D) Money Making Opportunists
E) Premium Buyers (People Who Have Spent Money)
THESE LISTS ARE THE CREAM OF THE CROP OF THE MAILING LIST BUSINESS
For serious promoters, now is the time to put your stamp on your MLM Business.
You will not make any money in this business if you are not consistently and persistently promoting your offer(s).
MLM is the greatest "little guy" business in the world! You see that residual income is how you make money - income being paid on your levels. So, for example, you join into XYZ Program and recruit ten people. These ten then promote ten each. (It costs you nothing at this point when you are on their first or second level and get ten each = 100 more people that have been recruited through your levels – that's residual income - that is where the Big, Big, Big Money is made my friends.)
Commitment is the Secret to Success
My only question to you is - How do you make big residual money through your levels if you don't promote the program enough or stick with it? You don't! That's why most of you fail. My advice is to stop! Get serious about your business like I am, or just quit! Stop wasting your hard-earned money.
Play your state's lotto. If you aren't going to take this business seriously, you have a better chance of winning the lottery than making money in MLM! And again - let me repeat - MLM is the greatest "little guy" business the world has ever seen. All you need is genuine commitment to succeed. You don't need talent, ability, education, or anything - just commitment! See you at the top!
Your best list will always be your homegrown in-house list of customers and inquiries – always!
Mailing List Companies
Mailing list companies have many ways of capturing names they claim are fresh. They compile names from people they get offers from in the mail. They purchase the envelopes of other people's offers that they get in the mail. They trade names with other mailing list dealers.
Anybody can do this kind of mailing list renting – anybody. However, the key to a mailing list that is almost as good as yours is finding a mailing list company that only rents names of Inquiries and customers. Of course, this is easier said than done.
Renting Names
Why is it important that the mailing list company mail the same names they rent to you? Is that a trick question, or are you kidding? If someone tells you, they have the best names around, are customer and inquiry lists, and are not regularly mailing to these quality names. You do not find that a bit odd. I mentioned above, the best names you can ever find are your inquiry and customer names. If you had a list of these types of names, would you be mailing them regularly?
Suppose a mailing list company is trying to tell you they have a great list of money-making opportunity names. Wouldn't it make sense (and then dollars) for them to be mailing their mailing list offers to these names? And not only renting these names to you so you could sell your money-making plan to and so these people recommend the mailing list dealer they have been getting mailings from?
Be Smart
Let me give you an example. Joe answers my ad for free money-making information. I send him a pack of my offers as well as rent his name to others. He decides to join one of them. Lo and behold, when he joins, his upline contacts him. He asks his upline where to get good lists. He says Superior Mailing Company. Joe says, “Wow, I have been getting stuff from Superior, but I did not know he was a good mailing list source.”
You see, in this example, the upline who rented my names in the first place became my unknowing partner because the new downlines who join already know who I am because of my mailings to them. Isn't this example then valid for all mailing list companies? Next time you rent a mailing list, just ask, "Do you mail to them?" If they don't, for whatever reasons they give, pass upon them. You'll fail and waste your money and effort if you don't.
Be on the Lookout
Other items that you should look for
- Only deal with a company that offers a first-class guarantee of nixies (returns). A worthless guarantee is ten new names for every nixie. If the list is good, you'll be back for more. Free names for bad names don't sound like the type of company I want to do business with.
- You rented a mailing list already, and you got nixies? How many? People move at a rate of about 4% monthly, according to the Post Office. So if you have 9% nixies, you probably guess that this list has not been updated for two months. I believe, based on my experience, anything 10% or less is acceptable. Anything 12 or more is not sufficient, and between 10-12% is borderline depending on the response I get from the mailing. Keep in mind that if a mailing list company rents you 1000 names for $100 and they offer a first-class refund for each nixie, then a list that is 10% bad will cost them $49 as of this writing. On the other hand, if the list costs only $40 for 1,000 names, you can see their dilemma. So be careful. Cheap lists cost more in the long run! You want a first-class refund for nixes - period! So beware. Next time you see that excellent mailing list company, ask that one question to them. If the answer is no, pass upon them. You will be saving a lot of money for yourself.
